California, August 27, 2025

News Summary

California American Water has appointed Glen Becerra as the new Principal of Business Development for Southern California. Becerra, with over 25 years of experience in government relations and public policy, will focus on strategic outreach and growth in the region. His expertise is expected to enhance relationships with stakeholders, including municipal and private utilities. His appointment is part of the company’s strategy to tackle water management challenges while expanding its business development efforts.

California

California American Water has appointed Glen Becerra as the new Principal of Business Development for its Southern California operations. This role is expected to center around strategic outreach and fostering growth within the region. Becerra’s extensive experience in government relations and community engagement is anticipated to be instrumental in enhancing the company’s relationships with various stakeholders, including municipal and privately owned water and wastewater utilities.

Kevin Tilden, President of California American Water, emphasized Becerra’s impressive background, which spans over 25 years in government relations, strategic consulting, and public policy. His expertise is expected to drive the company’s efforts in developing new business opportunities throughout Southern California.

Roles and Responsibilities

Becerra’s responsibilities will include:

• Leading strategic business development initiatives
• Engaging with utilities across Southern California
• Identifying and pursuing new business opportunities

Professional Background

Prior to his appointment, Becerra founded Becerra Strategies, a consulting firm that focuses on government relations and public affairs, in 2023. His previous experience includes serving as the Executive Officer for Marketing at LA Metro, where he managed a team of over 70 professionals in media and communications. There, he was responsible for leading significant campaigns that focused on public transportation and infrastructure investment in the Los Angeles area.

Becerra has also held leadership positions in several regional organizations. He was the President of the League of California Cities Channel Counties Division and served on the Board of Directors for the League. Additionally, he represented cities as part of the Southern California Association of Governments (SCAG). Between 1998 and 2018, he served as a Councilmember for the City of Simi Valley, further solidifying his strong ties to the community and public service.

California American Water Overview

California American Water is a subsidiary of American Water, which is the largest regulated water and wastewater utility in the United States, providing services to over 14 million people nationwide. In California, the company serves approximately 750,000 residents, delivering essential water and wastewater services critical for daily living and community health.

Becerra’s appointment is seen as a strategic move for California American Water as it seeks to bolster its business development and improve relationships within the community. With his wealth of experience, the company aims to position itself for growth and enhanced stakeholder engagement in the face of evolving water management challenges across the state.

Conclusion

In summary, Glen Becerra’s appointment as Principal of Business Development for California American Water underscores the company’s commitment to expanding its reach and strengthening relationships within Southern California’s water services landscape. His proven track record in public affairs and community engagement is expected to play a pivotal role in the company’s future initiatives.

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Deeper Dive: News & Info About This Topic

• Business Wire: California American Water Announces New Southern California Principal of Business Development
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• Google Search: California American Water
• Business Wire: California Public Utilities Commission Approves Water Supply Decision Supporting California American Water’s Monterey Peninsula Desalination Project
• Encyclopedia Britannica: Water Resource
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• Google Scholar: California American Water

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